Throughout history, people have always needed specific tools to get a job done. With today’s technology, there is such an enormous advantage that we would not even think of competing in business without them. The better the tools, the better the competitive advantage that can give a company an innovative leap ahead of the competition. Here are a few tools that can give today’s business builders the advantage in such a competitive market.
1. Customer Relationships
The customer relationship management tool you use will greatly affect how you connect and ultimately succeed with a client. You want the tool that gives you immediate access to important contact information, but even more, gives you access to important facts. You need to be able to make notes about personal, as well as business information from the last time you spoke, to reference in your next meeting.
We live in a world of video. YouTube is a necessity for searching and learning. Have the ability to create quick videos for communication with prospects and customers. It makes the connection more human, more real, and helps in the buying process. Usually a quick video shot on your smartphone and uploaded to YouTube (get the app) can be saved as an unlisted video so only your customer sees it. Find a tool that is easy to use and helps you stand out.
More than likely we have all heard about this brilliant tool a lot. If you don’t have it, what are you waiting for? Get it. Use it. Store all kinds of paper there but don’t forget you can also make quick audio notes. Take audio notes after a meeting so you’ll remember key relationship information better next time.
4. Quick Internet Access
Have the ability to get to the Internet fast, when you’re on the road visiting clients. That means having LTE (Long Term Evolution) speed on the road. Yes, Wi-Fi is preferred, but it is not always available, so prepare in advance!
5. Backup Batteries
This has become an essential tool for business professionals on the go. Your smartphone or laptop battery can and will go dead at the most inconvenient time. Carry extras! Added bonus: One of the coolest things you can do for someone sitting next to you at a conference is hand them a battery charger if you see his or her phone has died. You’ll have a friend for life!
Think through what tools you need uniquely in your work to connect with clients. Some of these could include an extra phone, keyboards for typing, whatever it takes to connect in whatever condition exists. Do the hard work. Think it through in advance and be prepared.
7. Learning Fast
One of the most important skills you can acquire in a fast-changing world is the ability to learn fast. This means reading fast and memorizing well. Another critical skill is learning how to read people fast. Find out what they like and don’t like. Match their style and be seen as a resource.
Keep your tools up to date and ready for use at any time!